Advertising

Advertising2018-08-16T20:14:58+00:00

 

Northwest Dirt Churners is a website and newsletter dedicated to the community of trail running in the Pacific Northwest.  The website was officially launched in May of 2018 and the first weekly newsletter was sent a few months later in July.

Testimonial

“The day after the very first Northwest Dirt Churners email newsletter went out, I received a call from a potential client who said they had seen our advertisement in the newsletter.”

Joel Gaff, Jr.- Endurance Evolution

Content

Copy and Video

  • Monthly Trail Running Community
    • Long Runs, Medium Runs, Short Runs
    • Group Trail Runs
    • Races
    • Coffee, Brewpubs, and other retail spots popular with the community
  • Gear Reviews
  • Feature Trail Running Stories

 

Growth

There are almost 9 million trail runners in the U.S according to Statista.  Whether the runner is first or struggling to make cut-offs, Northwest Dirt Churners hopes to tap into this market and expand it by highlighting the trail running communities and offer new trails and races to conquer.  Northwest Dirt Churners is promoted on several social networks, including Strava, Facebook, Instagram, and Twitter.  We will partner with trail race directors and local running groups to expand the kinship of trail runners.

Since May 2018, the website viewership has grown steadily from 23,325 advertisement impressions to 115,466 impressions and 25,621 page views in July. The first three month totals had more than 13,000 banner clicks at a .57% click rate.

Newsletter

A newsletter featuring Northwest trail running communities,  feature stories, trail races, and more will be sent out monthly to more than 200 subscribers with a 51% open rate and a 22% click rate.

Contact Northwest Dirt Churners for your advertising needs

advertising@nwdirtchurners.com

Payment

PayPal or check due five days before publication

Advertising Rates

Website

Placement Dimensions (Pixels) Format  Position Price/Mo.
Leaderboard

798×90 JPEG, GIF, HTML, Flash Top of page

Monthly Avg. is 5000 impression with 20 clicks

$35

Includes newsletter ad

Medium Rectangle

300×250 JPEG, GIF, HTML, Flash  Top of Sidebar

Monthly Avg. is 3000 impressions with 15 clicks

$20

Includes newsletter ad

Wide Skyscraper

160×600 JPEG, GIF, HTML, Flash Sidebar

Monthly Avg. is 5000 impressions with 10 clicks

$18
Square Button

125×125 JPEG, GIF, HTML, Flash Bottom of Page

Monthly Avg. is 5000 impressions with  7 clicks

$10
Quantity and Contract-Length Discounts Available

 

Advertising Scheduling for NW Dirt Churners